I've been creating and selling PLR (private label rights) content as well as teaching others how to use it since 2005.
It's currently 2022 so, that's 17 years now. Yes, in Internet years I am ancient. Heck, to people born after 1995 I'm ancient. 😊 But my point here is I've been doing this for a very very very long time, and I've taught A LOT of people how to make money with PLR too.
So, today I want to show you how to make money with every PLR purchase you ever make.
Let's start at the very beginning. We're going to talk about what PLR is, what options you have with profitably using it, and WHERE to get the best PLR available.
Let's get started with…
What Is PLR (Private Label Rights) Content?
PLR stands for private label rights, and when you buy PLR to content you can then use that content however you want as long as it follows what the license for that product states.
Everything that you get PLR to will come with a license. If it does not, then you need to contact the creator and ask what rights you have to the content.
Some people are very liberal with their content and some people are NOT. For the most part when you get PLR to content you can generally take that content and use it for just about any purpose you want.
* Creating your own products
* Creating content for your websites
* Creating emails for your subscribers
* Creating graphics
* Creating social media content
* And sometimes you can even resell the PLR content as your own PLR content!
And on and on and on…
The first step though is to make sure that you…
Buy High Quality PLR Content
You need to make sure that you are buying QUALITY content. Buy from people who you know and trust or from the people THEY recommend.
For example, I know most PLR creators and I know who does and doesn't create quality content. So, I created a page of those I recommend. I have a reputation as a great content creator, and I only recommend other great content creators. So that makes me a great resource.
Of course, there are others who are great too, but you need to make sure you find people to follow and buy from that ONLY create high quality content.
Note: You can see who I recommend at http://todayinplr.com/blog/recommended-plr-resources
Most people fail with PLR because they buy the cheapest PLR content they can, open it up, and find that they basically have to recreate all the content because it's so bad. Why buy PLR content if you have to change almost all of it!
So, start off on the right foot and make sure you're buying the highest quality PLR content even if you have to pay MORE for it. It's worth the investment because of the amount of time you will save and you have a better chance at making money with better content.
The next thing you need to do is…
Plan Your Money Strategy
When you purchase a PLR package you should have some kind of idea what you want to do with it to make money. You don't have to have anything “in stone”, but you need to at least have a general idea. If not, then why are you buying it?
When it comes to things you can do with PLR content, you have a lot of options. I talked about a few above, but…
* Create a product to sell either as your front-end product or a product for a funnel you're creating.
* Create bonus products for your own products or products you're an affiliate for.
* Use the content for content marketing and get traffic from your efforts.
* Use the content to create an email series and promote your own products in the content or products you're an affiliate for.
* Use the content to fill your blog with content.
* Use the content for social media marketing.
And the list goes on and on and on…
But you need to have some kind of idea of what you want to do with the PLR you buy before you even buy it.
Once you've bought it, then I recommend you download ALL of it into a folder of its own on your computer. Go through every single bit of it, and as you're going through it take notes of ideas you get, changes you want to make, ways to use it, etc. Basically, do a brain dump of everything that comes to your mind. You can then revisit your notes and make a complete plan for actually using it.
Tip: When I take notes I use a free software called Notepad ++. If you follow my teachings, you'll see me using this thing for all kinds of stuff. 😉
If you have no idea what you want to do with PLR content and you know you want to use it because it's a great content shortcut here's what you can do…
Ask yourself what's the first thing you need for your business?
Do you need a product you can use as a “lead magnet” to get people to join your list? Then find something that you think your target prospect would be excited to get and turn that product into your own lead magnet.
Do you need a couple of products that you can take and use to create a digital product funnel, so you can have something to start making money with? Then go find 3 or so products that are related. Take each of them, turn them into your own products, and create your money getting funnel.
Do you need content for your blog? Search for content related to your niche. You can of course use articles, but you can also pull content from ebooks, reports, etc. and use that as content for your blog.
Do you want to sell PLR content, but don't want to create the content? Then go find PLR with reseller rights, and setup your own PLR business.
I'll stop there, and that's just 4 examples of the hundreds of uses of PLR in your business, but you get the point.
Note: Just make sure that you check the license for the PLR so you know that you can do what you intend to do with it or not.
The important thing is to have a strategy for your use of all PLR content that you buy!
Now once you have a strategy, it's time to…
Put The Work In
Look, PLR content is a great shortcut! When you buy high quality PLR content there's usually not a lot of editing you have to do. Depending on the kind of content and your strategy will depend on what you edit and how much you edit…
It still takes work!
You have to be willing to put the work in. You have to be willing to learn how to implement what you want to do with the content.
For example, if you want to take the content and turn it into your own product. If you don't know how to do this, you need to go learn. Don't let NOT knowing how to do something stop you. With the amount of educational courses you can buy and free YouTube videos that is on the Internet there is literally no reason why you can't learn to do what you want to do to profit with a PLR package.
If you don't know how to do something, start by researching it. As you research it list all the steps it will take to accomplish what you want to do. Then go through step-by-step and do what it takes. When you get stuck on a step go find the resource that will teach you to do it.
I have a Facebook group called My PLR Mastermind. I invite you to join for free and if you need help doing anything with PLR come on in there and ask. You can join at http://www.MyPLRMastermind.com
Whatever it takes to implement your strategy do IT because if you don't you'll never make any money with the PLR content that you buy.
With all of this being said…
What Are You Going To Do Now?
What I've just told you is a lot of common-sense stuff, right?
Buy high quality PLR content, have a plan to use it, actually use it. I've also given you some ideas on how you can use PLR content, but now it's up to you.
What are you going to do now?
Here's my advice…
Start digging through your hard drive and see what PLR content you have, go through it, and scrap any that you find to be low quality. I know throwing stuff away is hard, but this exercise will allow you to declutter your computer and your mind. It's therapeutic, it will get your juices flowing, and it gives you a chance to use PLR content you might have bought and forgotten about.
This will allow you to practice everything I've just taught you. Going through the content and making a plan for it
If you don't have any PLR content, then decide what you need in your business and go search out that content. I gave you a resource above of my trusted sources.
But… If you do NOTHING, then NOTHING is exactly what you'll get. ☹
This simple advice I've given you here is truly how you make money with every PLR package that you buy. I have several workshops that teach individual strategies. Take a look at these and see if you get ideas…
* The Profitable Products With PLR Blueprint Workshop!
* The Blog Profits With PLR Blueprint Workshop
* The Content Marketing With PLR Takeover Workshop
* The PLR Reseller Profits Blueprint Workshop
Side Note: You can get access to ALL of these workshops for one price at https://www.PLRProfitsCoach.com/all-access-bundle-offer
What ideas do those give you? Pick an idea and go for it!
If you're stuck remember I gave you my PLR Mastermind Facebook Group link above too. Come in there and ask questions and get help.
Whatever you decide to do with PLR, I welcome you to come under my wing and learn and DO. PLR is a VERY profitable resource that I'm passionate about because of what it's done for my business, and I hope it can do the same for you too!
I wish you much success on your PLR journey!